EXCERPTS Chapter Overviews and Video Interviews Each chapter in Train for Top Dollar makes learning how to maximize your income as convenient as possible, by providing you with the necessary step-by-step instructions, printable forms, templates, phone numbers, website links, real life examples and insider tips and tricks. You can also subscribe to the free Train for Top Dollar blog and podcast by clicking here.   1. Face-to-Face Clients In this chapter, you’ll learn about how to enhance the financial effectiveness of your face-to-face training sessions, the accepted industry standard for personal training, and the bread and butter for most trainers. I’ll tell you about fee structure and give you a method that will keep you automatically generating revenue and never having to re-sell clients. Highly effective time management techniques like workout templating are outlined, along with group training business structure, the best method of accepting payments, how to create a corporate structure, the tips and tricks to an “instant-sell” consultation, how to conduct your personal training sessions to keep the client coming back for more every single time, and a final chapter-ending tip that may turn out to be your biggest moneymaker yet. Click here for a free video and excerpt!     2. Exercise as Medicine Over 40 million Americans face the direct threat of metabolic disease due to their lifestyle patterns. Each of these individuals is going to end up seeing a physician. Do you have a system in place for a smoothly operating physician-to-trainer and trainer-to-physician client referral system? This chapter explains why a new directive from the American Medical Association is going to pay big dividends for trainers who are ready, and gives you the exact forms, letters, and instructions you’ll need to be optimally prepared for the flow of patient referrals and one giant step ahead of the game. Click here for a free video and excerpt!     3. Online Coaching You’ve heard of online personal training, but how does it practically work? In this chapter, you’ll learn how to host and build your website, advertise your online services, optimize client interactions, generate client testimonials, find free document swapping tools for sharing files with your clients, upload photo and video, chat and talk to your clients live for no charge, and set-up free FAQ and forums sections for your websites. You’ll also learn the two top tips for launching you into an extremely high ranking position on a Google search. Click here for a free video and excerpt!     4. The New Web This chapter will teach you how to turn yourself into an online celebrity and recognized expert in your niche market, using cutting edge search engine optimization tools like audio and video podcasting, blogging, RSS, Google adwords and adsense, affiliate marketing, opt-in lists, e-newsletters and add-on domains. Using techniques like viral video marketing and keyword driven online ad campaigns, you’ll learn exactly how to maximize your online presence, rise above the local and online training competition, and reap enormous financial rewards using the latest technology. Click here for a free video and excerpt!     5. Outsourcing Time is finite. In Chapter 5, you’ll learn how to exponentially increase the effectiveness of your expertise by utilizing other people to do much of the busy work for you, for inexpensive. Your time is valuable, whether researching exercise topics, creating websites, sending relevant articles to your client base, assisting in exercise photo and video creation, and submitting your fitness articles and press releases to media sources. This chapter teaches you two incredibly effective methods that get this work done for you at a fraction of your price and time. Click here for a free video and excerpt!     6. Diet Supplements The dietary supplement industry is huge, and personal trainers are in a perfect position to receive a very large slice of the pie. You can command an enormous salary through direct sales, supplement network marketing, affiliate sales, and online distribution. As an educated health professional, you’ll learn how to get started in the supplement representation industry, one unique method for using your expertise to receive a lifetime of free supplements for your own consumption and for selling to your clients, and another unique product representation technique that sets you up for a high percentage royalty kickback. Click here for a free video and excerpt!     7. Nutrition Consulting In this chapter, you’ll learn about how to become educated and certified to dispense dietary advice, legal considerations of nutrition consulting, how to implement your offerings into a successful business, and one simple way to leverage your nutrition advice into a massive client-generating tool. I’ll provide you with every website and tool that you need to have a smooth running nutritional consulting empire established within just a few weeks. Including nutrition services in your business can often generate greater revenue than the exercise component of personal training, and Chapter 7 will teach you how. Click here for a free video and excerpt!     8. Information Products Imagine waking up in the morning, opening your computer, and finding out that you made a few hundred bucks while sleeping. Information product creation is a huge component of fitness, and sharing your information virtually can reap enormous benefits. In this chapter, you’ll learn how to easily create and market books, DVD’s, and electronic information products, thus instantly automating your income! You’ll learn how to find book agents and editors for successful publishing, how to replicate your DVD’s and print your books both locally and nationally, and simple tips and tricks to get inexpensive UPC’s, ISBN’s and bar codes. This chapter also includes specific instructions on one highly effective strategy for taking all the headache out of finding a book agent and marketing your information product. Click here for a free video and excerpt!     9. Offsite Training Home and corporate personal training offers opportunity for zero overhead costs, a much higher paying clientele, and a larger number of potential customers. This chapter teaches you how to build your offsite training business using corporate seminars and wellness programs and home and corporate personal training gym design consultation. You’ll learn how to net thousands of dollars per month from wealthy home clients and corporate groups, while receiving compensation for driving time and gas costs – with zero overhead fees. This chapter also includes several highly effective strategies for fee structure and marketing. Click here for a free video and excerpt!     10. Marketing Yourself There’s a reason that the best fitness or nutrition professionals in the world aren’t necessarily the wealthiest. Marketing is a key component of the fitness business, and this chapter teaches you how to find your niche market, get published in newspapers and magazines, become a recognized television fitness celebrity, and saturate the community and country with your expertise! You’ll learn how to optimize and format your press releases, how to be featured on your local television station whenever you please, and how to charge top dollar for your public appearances! Click here for a free video and excerpt!