Cutting-edge business advice for fitness professionals. Learn how to maximize your income as a personal trainer, gym owner, or nutritional consultant. Host and money-making expert Ben presents high salary tips and tricks each week, from the website www.trainfortopdollar.com.
You gotta admit, it’s pretty cool that anybody, including you, can now deliver audio podcasts to iTunes and have more people and a bigger audience listening to you within 24 hours than listened to Elvis during the era of his biggest hits.
I get alot of questions about how to record a podcast, how to publish a podcast, how to produce a podcast, how to make a podcast…you get the idea!
If you follow the three steps below to creating a highly profitable online triathlon coaching or fitness training website, you’re going find that it’s so easy, even a monkey could do it. Have fun!
Step 1: Get A Web Host
I personally use Bluehost for all my web hosting. Not only are they inexpensive, at $6.95 per month, but they have excellent customer service and a huge range of options, including some pretty good looking, pre-designed website templates and the ability to add things like blogs and forums to your website with literally one click.
Well folks…I just finished this brand new book – and you’re the first to find out if you’re reading this blog!
Introducing the complete career guide for triathlon coaches who want to make a living out of their passion: my new book “How to Become a Triathlon Coach”!
Inside, you’ll learn about triathlon coach certifications and education, tools to enhance your triathlon coaching business, and even how to make your own books and DVD’s!
Continue reading ‘“How To Become A Triathlon Coach” – Now Available!’
Are you a triathlon coach? Aspiring triathlon coach? Interested in an endurance sports career or triathlon coaching career?
If so, then you should absolutely keep reading.
The sad truth is that there isn’t much information out there that helps you be a better triathlon coach, or even learn how to become a triathlon coach. As a matter of fact, just about everything there is to know about triathlon coaching can only be found by traveling to expensive conferences or buying big books.
Are you stumped about how to put together a New Year’s weight loss competition at your gym or personal training studio? Perhaps you’ve been assigned the project of designing a New Year’s program to increase revenue, but just don’t know where to start.
Congratulations – you’re about to learn exactly what to do!
The program below, which I designed while managing a small fitness facility, generated 96 participant sign-ups at a relatively small health club, with under $100 in start-up costs, but over 6K in start-up profit, then an additional 30K generated over the course of the year from people in the program going on to sign-up for individualized personal training!
Are you a triathlon coach or in the fitness endurance market? Maybe you’re just trying to find out more about a triathlon coaching career or how to coach triathlon. By clicking here (link will open in new window), you can visit the USAT Webinar archives website and have complete access to any of the following webinars:
Continue reading ‘Triathlon Coaching Webinar by Ben Greenfield now available from USAT’
Podcast #18: How to Figure Out What to Charge for Corporate Wellness Services [9:58m]: Play Now | Play in Popup | DownloadIn this November 20 free audio episode, I respond to a question from Joy, who asks:
“I am meeting with an administrator at a Clinic to discuss starting a pilot wellness program. I worked at a small business for a year doing one-on-one training and employee wellness (salary position). I believe I was compensated properly the first few months but at the end of the year realized I was greatly underpaid. This is partly why I’m moving on to another company. I believe this clinic has the funds to pay me appropriatly. My question for you is, how do I figure a salary for wellness and personal training at such a large company? I want to charge per session for one-on-one and per person for group sessions. To start, they will not have a workout facility but will in about a year or two. For now they would have me train in unused office space. Could you give me any advice on how to propose my services to them based on your experiences working in corporate wellness? Thanks so much!”
Continue reading ‘Podcast #18: How to Figure Out What to Charge for Corporate Wellness Services.’
In this free, November 2 audio episode from Train For Top Dollar, I discuss how to create a relationship with a local grocery store, and creating password protected websites. If YOU have a question for the Train For Top Dollar podcast, simply e-mail ben@trainfortopdollar.com .
Listener Moji asks: “I will be starting grocery tours shortly in local markets and/or grocery stores like Super target, Publix etc, anywhere where my clients that are local shop. Have you ever run into an issue with the store manager not wanting you to educate your clients?
Continue reading ‘Podcast Episode #17: How Personal Trainers Can Do Grocery Store Tours.’
Technology allows you as a personal trainer or fitness professional to leverage your time and ensure that you’re not just clocking in for 8-10 hours training clients face-to-face all day long, with a very low ceiling on your personal training salary.
On August 22nd, in Toronto Canada, at one of the world’s largest fitness expos (Can-Fit-Pro), Ben Greenfield spilled all his money-making secrets to training with technology to a room of personal trainers and fitness business owners. As a special promotion for Ben Greenfield’s brand new book “Personal Trainers’ Guide to Earning Top Dollar”, you can now view this entire video for free!
Continue reading ‘Make More Money By Training With Technology in the Fitness Industry: Part I’
Personal Training Career Presentation: "Training With Technology" by Ben Greenfield [94:58m]: Play Now | Play in Popup | Download
Want to learn exactly how I got started in personal training and the secrets to how I run my fitness business today? Click here to read the personal training magazine PFP now and get over 50 tips for personal fitness professionals, along with a history of how I got started in personal training, and what the keys are to your ultimate success in a fitness career!
By the way, keep your eyes posted on this blog…
Continue reading ‘Ben Greenfield Featured in Personal Fitness Professional Magazine.’
Books, Your Business and What YOU Want For Future Show Topics. [5:48m]: Play Now | Play in Popup | DownloadReady to get Ben Greenfield’s brand new fitness business book mailed to your front doorstep? Healthy Learning publications has just released Train For Top Dollar as a new book, entitled “The Personal Trainers’ Guide to Earning Top Dollar”! You can get your copy today by clicking here to visit their website.
Recognizing that multiple income streams are key to success in the fitness business, the “The Personal Trainers’ Guide to Earning Top Dollar” identifies those streams and provides instruction on how to command your income.
Continue reading ‘The book Train For Top Dollar now available from Healthy Learning Publications!’
Quick Question:
Are you a personal trainer or fitness professional who delivers services to your local city?
Are you an “online” exercise or nutrition consultant?
Are you a gym or studio owner?
Do you sell fitness e-books and information products?
Then I guarantee people are talking about you, your services, and your products. On the internet. With the advent of online social networking, it is now possible to have detailed conversations about fitness businesses, customer satisfaction, client results, gym cleanliness, exercise equipment maintenance, personal trainer capabalities and a host of other factors.
Continue reading ‘How To Know Exactly What People Are Saying About You On The Internet.’
If you’re a fitness professional, personal trainer or nutrition consultant who is serious about enhancing your web presence, then you must know about how to get your fitness website ranked on Bing, the new Microsoft search engine, over at http://www.bing.com.
As you probably already know, getting high search engine rankings in Google is “The Holy Grail” of internet marketing and is crucial in helping your online and local customers to find you quickly and easily. But by this time next year, getting ranked in Bing will be just as, if not more important.
Continue reading ‘Podcast Episode #16: How to Get Ranked in the New Bing Search Engine’
I’m going to turn the tables. It is possible that the internet police may prosecute me for this, but rather than providing you with instruction, advice, and tips on having a career as a personal trainer, how to make money as a personal trainer and how to profit in the fitness business…
…I instead need advice from you.
You see, I want to give away a copy of a few of my DVD’s: “100 Ways to Boost Your Metabolism”. But I don’t just want to throw them to the wind. I know how to make a fitness DVD and I know how to sell a fitness DVD. But I want to actually profit from the publicity generated by a free fitness DVD giveaway, in this particular case, one which features me walking the viewer through 5 different body-weight workouts.
Continue reading ‘What Is The Best Way To Sell A Fitness DVD?’
Here it is (and after reading this, let me know if YOU have a Craiglist tip…just leave a comment!): the three simple steps to posting your ad on Craiglist and including an image in the actual body of the ad.
This is an incredibly useful way to keep Craiglist from “banning” your bootcamp or fitness class ad because it is the same as the one you posted a few minutes earlier. Just change the post title, put the ad code in, and you’re set.
Important: this is much different than just “adding an image” to your Craiglist posting. I know you’re smart enough than to have to read an article to figure that one out. Instead, this technique actually allows you to place an image in your ad BODY, as the primary content.
Eye strain happens.
You know what it feels like. That headache back behind your orbital lobes that sometimes makes you feel like throwing up after you’ve been staring at web pages or word documents hours.
It makes you not want to workout, or makes your workouts feel like crap.
It makes you grumpy, and your family knows to avoid you after you’ve spent the day in front of a computer.
“It” is called Eye Fatigue or Computer Vision Syndrome, and you’re not alone. It happens to alot of internet marketers, computer workers, and anybody who stares at pixels and digital screens on a regular basis.
Check out this video. I initially recorded it for a nutrition company called “Impax” who wanted their members to make bigger money blogging. It’s in a “GoToMeeting” style format and I guarantee, you’re going to pick up TONS of cool tricks about how to launch your first blog…and now it’s yours. For free. You can download this straight to your computer as a Quicktime movie to watch later, if you want (or just right click here to do it). There’s a little button on the right side of the player below that lets you do that.
If you care to count, I list 17 different benefits during the video, on why you need to blog for your fitness business and exactly how to do it, from initial set-up all the way to your first post.
Continue reading ‘17 Reasons To Blog for Your Fitness Business. And Exactly How To Do It.’
They’re actually called “Profile Cards” and they’re made by a company called “Zazzle”.
Continue reading ‘How To Get the Coolest Little Head-Turning Fitness Business Cards on the Planet’
The month of May has been declared the official “Exercise is Medicine” month by the American College of Sports Medicine and the American Health Association.
What does this mean for you as a fitness professional?
Well, to start, here’s an e-mail I received a few weeks ago from the ACSM:
Exercise is Medicine™ Month 2009
Thank you for your continued support of Exercise is Medicine™! We’ve been working on numerous exciting initiatives to advance the promotion of physical activity, and are once again gearing up for an important event: Exercise is Medicine Month.
1. Local Clubs – Free. Public speaking is credibility on steroids, and you’ll average 1-2 new clients per talk, guaranteed. Every community newspaper or community magazine has a local calendar of events that lists meeting places and topics for local clubs. Check it out, then contact the club president or listed representative and offer to speak at their next meeting. Here are some ideas:
Alcoholics Anonymous: How Fitness Can Be a Positive Addiction
Breastfeeding Mothers: What Type of Foods You Can Eat to Have a Smarter Baby
Continue reading ‘Seven of My Top Free or Dirt-Cheap Guerilla Marketing Secrets.’
In this March 5, 2009 podcast episode, I teach you exactly what to say and how to conduct your initial meeting and consultation interview with a potential fitness, wellness or personal training client to win their trust, identify their goals and create a road map that results in a win-win situation!
I literally tell you exactly how I do it, and give complete instructions for creating a client interview form template.
Continue reading ‘Podcast Episode #14: How to Conduct The Personal Training Consultation.’
Can of Worms – Legal Considerations in Nutrition Consulting
Welcome to the nasty, smelly can of worms in the personal training industry. Can personal trainers legally and ethically dispense nutrition advice? For that matter, can “certified nutritionists” legally and ethically dispense nutrition advice? As a fitness professional, you are a gatekeeper of information on exercise and nutrition, but there is a great deal of disagreement over how you can actually share that information. Part of the disagreement is due to highly differing state laws that govern nutrition practices (to view state laws in more detail, visit www.super-super.com/nsca) , as well as a lack of consensus on the definition of diet prescription.
Continue reading ‘Free Excerpt from “Train For Top Dollar” Chapter Eight…’
Here’s a guarantee: If you don’t have something like I’m about to tell you, there are a few dozen potential fitness or nutrition clients a day who are not calling you because they don’t want to use their cell phone minutes or they think your cheesy local number doesn’t look professional enough.
OK, get ready for a very cool and highly affordable tactic for giving your personal training or nutrition consulting business a more corporate feel and a higher degree of credibility, while giving yourself a very quick and convenient way to get voicemail automatically delivered to your e-mail inbox as an instantly playable .mp3 file. For 10 bucks a month. I know – I was also floored at the price.
Continue reading ‘How a Fitness Professional Entrepreneur Can Get a Toll-Free Number’
If you listened to Podcast Episode #12, then you heard Phil Kaplan speak about the growing importance of “curing the disease” for your personal training clients. For some, this may include a focus on the wellness coaching component, because being a personal trainer involves so much more than simply helping your client achieve individual aesthetic fitness goals.
In this Podcast Episode #13, “How to Become a Wellness Coach”, Ben Greenfield interviews Margaret Moore from Wellcoaches about how personal trainers can become lifestyle and wellness coaches, a growing profession that is going to see huge demand in 2009 and beyond.
Continue reading ‘Podcast Episode #13: How To Become a Wellness Coach’
The past year has been a financial and business roller-coaster ride for most industries. Do you want specific suggestions on how personal trainers can ensure success if economic turmoil continues in 2009? In this January 2, 2009 Podcast, Ben Greenfield interviews Phil Kaplan about how personal trainers can approach the 2009 economy and still experience massive success in the fitness business.
Continue reading ‘Podcast Episode #12: Recession-Proof Your Fitness Business’
Ben Greenfield, the author of this blog, is the 2008 NSCA Personal Trainer of the Year, a worldwide expert on triathlon coaching, a published sports nutritionist, and a fitness business guru. To find out more about Ben's book "Train For Top Dollar", and how you can make more money as a fitness professional, just click here.
Train For Top Dollar
